Date of Action: February 2004
Region: North America
Subject: Political/Economic/Social Opinion
Medium: Commercial Advertising
Confronting Bodies: CBS
Description of Artwork: The advertisement featured children working in blue collar jobs, and ended with the question "Guess who's going to pay off President Bush's 1 trillion dollar deficit?"
The Incident: MoveOn.org had submitted the advertisement to air during the Super Bowl, but CBS rejected the ad, saying that the network, as a policy, does not run advertisements on "controversial issues of public importance." The same excuse was given to PETA, whose ad was also rejected.
CBS did, however, decide to run an anti-abortion advertisement in 2010.
Results of Incident: The ad was never aired.
See also http://www.ncac.org/media/20040123~USA~CBS_refuses_to_air_Moveon_ad.cfm